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28 July 2011

EFEF launches campaign to find sustainable innovation solutions

The European Future Energy Forum is launching a campaign today to define the crucial ingredients required to make innovation happen for a more sustainable world
An international survey, in association with Clean Energy pipeline, a division of VB/Research, has already been widely distributed to renewable energy and cleantech professionals to gage the opinions from the global marketplace. The results of this survey will be pulled together into an informative report which will be distributed and debated at the European Future Energy Forum, 10-12 October in Geneva. If you`re interested in completing the survey then please go to www.EuropeanFutureEnergyForum.com/vbrsurvey
This campaign will then form an integral part of the conference programme for EFEF where the overall theme is ‘Making Innovation Happen for a Sustainable World’. André Schneider, Conference Director explains ‘We have created sessions within the conference programme where people with very new and potentially disruptive ideas will come to explain their vision, how they think it can make a difference and how it will impact us’.
In his series of online video previews, André goes on to explain how delegates at the conference will be offered the unique opportunity to get involved in the debate, ask questions and express their own opinions. See the EFEF video preview for yourself on You Tube at www.EuropeanFutureEnergyForum.com/youtube
Cleantech Exhibition
Alongside the conference will be an international Cleantech exhibition where we are looking for companies who have `Cutting Edge` ideas and technology to present their products and services. Within the Cleantech Exhibition programme there will also be opportunities for visitors to the exhibition to attend free knowledge transfer sessions.
Registration for both the conference and the exhibition are now available online at www.EuropeanFutureEnergyForum.com/register  
For more information see www.EuropeanFutureEnergyForum.com
-       ENDS-
Please contact:
Jo Tyler, Event Director [email protected]
Apply for press passes free of charge now online at www.EuropeanFutureEnergyForum.com/Media
Notes –
The European Future Energy Forum (EFEF) is an initiative developed with Masdar - Abu Dhabi’s multi-faceted, multi-billion dollar investment in the development and commercialisation of innovative technologies in renewable, alternative and sustainable energies. EFEF was launched in 2009 following the success of the World Future Energy Summit held annually in Abu Dhabi. Now established as an annual event in its own right this will be the 3rd European Future Energy Forum following high-quality forums in Bilbao and London.
The move to Geneva in 2011 will create a central hub for international business and government leaders to once again meet and find solutions to the Future Energy issues that we continue to face. The theme for the Forum this year will be ‘Making Innovation Happen for a Sustainable World’ with a conference programme that aims to generate inspiration and knowledge transfer across energy sectors and geographic regions, whilst bridging the gap to actually finding solutions to turn the big ideas into feasible results.
This event brings together businesses and organisations that have solutions and opportunities for the global renewable energy and environmental technology market with large international investors and government decision makers. For further information see www.EuropeanFutureEnergyForum.com 
Established in 2006, Masdar is a commercially driven enterprise that operates to reach the broad boundaries of the renewable energy and sustainable technologies industry – there by giving it the necessary scope to meet these challenges.
Masdar operates through five integrated units, including an independent, research-driven graduate university, and seeks to become a leader in making renewable energy a real, viable business and Abu Dhabi a global centre of excellence in the renewable energy and clean technology category. The result is an organisation greater than the sum of its parts and one where the synergies of shared knowledge and technological advancement provide this commercial and results-driven company with a competitive advantage that includes an ability to move with agility and intelligence within an industry that is evolving at great speed.

This holistic approach keeps Masdar at the forefront of this important global industry, while ensuring it remains grounded in the pursuit of pioneering technologies and systems that also are feasible. As a result, it delivers innovation to the market while deriving profits for its shareholders.

Masdar is a wholly owned subsidiary of the Abu Dhabi Government-owned Mubadala Development Company, a catalyst for the economic diversification of the Emirate
For more information about Masdar please visit www.masdar.ae 
The European Future Energy Forum is a joint venture between Turret Middle East and Bilbao Exhibition Centre. Turret Middle East a leading organiser of events and foundation partner of the Abu Dhabi National Exhibition Centre, launched the World Future Energy Summit and series of events with Masdar in 2007, before selling a share of the portfolio to Reed Exhibitions. For more information see www.turretme.com
Bilbao Exhibition Centre was host to the first European Future Energy Forum and continues to be a major stakeholder in the organisation of the event. As well as being one of the most modern trade fair and congress venues in Europe, they also organise a number of leading events of international profile in various sectors. For more information see www.bec.eu
Clean Energy pipeline, the online daily news and data service, is the leading independent source of information about the clean energy sector. Our news team delivers real-time business news and identifies the latest and most relevant regulatory and policy announcements, investment, M&A and project finance news, new funds and fund closes. This news is supplemented with opinion-pieces based on in-depth interviews with senior-level executives, advisers, investors and policy-makers. Our premium suite of desktop and mobile services provides access to subscription-based business news, transaction data (VC/PE, M&A, project/asset finance and public markets) and a global directory of professionals active in the sector. Clean Energy pipeline also offers customised research and senior-level networking events.
Future energy is a central issue and concerns us all. This debate therefore requires a central location with easy access. Geneva is an ideal spot at the crossroads of southern and northern Europe, and the Palexpo Fair and Conference Centre is readily accessible by air, rail and motorway.
While the aim of EFEF is to enhance the discussion and the exchange of ideas between researchers, politicians and business representatives, Palexpo has pledged since its beginnings to develop an environment fostering dialogue and trust between the different players. It wants to be the ideal venue for positive discovery, exchange and interaction.
Palexpo organises the annual Geneva International Motor Show, which is not only one of the most important and attractive events in the automobile world, but also one of the most “leading-edge” with a dedicated pavilion and conference to green mobility.
Furthermore the state of Geneva and the Swiss government are providing strong support for the European Future Energy Forum, as Cleantech becomes a fast growing industry across Switzerland.