Companies are coming round to seeing the use of renewable energy and sustainability as key parts of their strategies for the future, it has been claimed.
John Barwise, chairman of the Cumbria Green Business Forum, said earmarking areas where energy savings and greenhouse gas emission savings can be made can help to improve business practices and safeguard their bottom lines.
And this is one area that is seeing progress and should continue to do so over the coming months and years, Mr Barwise stated.
He commented: "The difficulty for some business managers is convincing the firm's accountants and the boardroom that investment in environmental technology is an investment in the future success of the business."
According to a recent report by the Innovation and Growth Team, there are four themes that government and industry need to engage on to rise to the carbon challenge: the potential size of the market; opportunities for small to medium-sized enterprises; the wider green economy benefits; and stimulating demand.