The marketing campaign will target over 400,000 industry professionals from six continents.

• Turret Middle East contact database
Following the huge success of the World Future Energy Summit in Abu Dhabi, Turret Middle East and the Bilbao Exhibition Centre has invested heavily in building a core database of more than 60,000 relevant individuals from across the globe to supplement the database of attendees to the Summit. These key individuals will be sent personalised updates about the show including an electronic campaign, priority registration and posted invitations.

•  Media partnerships
In 2010 we will be continuing media partnerships with more than 40 publications and associations. With each partner, an integrated marketing campaign will be put in place to include advertising, loose inserts, feature previews and direct access to subscribers including a personalised e-invitation. Further partnerships are now being negotiated with key newspapers throughout Europe.

• Programme of press releases and feature articles
A programme of press releases and feature articles are being sent to more than 200 key press contacts each month. These include the latest event news, Q&A documents with speakers, interviews with supporters and show plans from exhibitors. Press conferences have also been planned to take place in the UK, Abu Dhabi and across to world to mobilise the media and news stations in the run up to the Forum.

• Event supporters and key stakeholders
The Forum is working closely with the UKTI, Masdar, Visit Britain, Visit London and core industry associations and Government institutions in addition to event exhibitors, speakers and sponsors to ensure that personalised invitations are sent out to key industry professionals associated with each organisation.

For more information on how you can benefit from this promotional campaign as a sponsor, partner or exhibitor contact your regional account manager.

To apply to become a media partner please contact Rebecca Oxley, Group Marketing Manager - r.oxley@turretme.com.

To request general information about the event and be added to our database please complete our simple request information form.